![]() ![]() The event is still subsidized by sponsors, and Floor says the admission is less than half of similar events. “Mayor Becker gave the go-ahead to charge admission,” Floor explains. But in 2007, the economy took a turn for the worse and it was harder to find financial support. For seven years, the festival remained free as one of the mayor’s pet projects, funded by numerous foundations and sponsors, with support from ZAP (Zoo, Arts and Parks) funding. “Rocky wanted the jazz fest to be free to the public, and no corners cut,” recalls Floor. He said, “I wish we had more jazz in Salt Lake,” and she responded, “Talk to my dad.” Anderson did, and in 2001, the festival was born.Īnderson played a big role in shaping the fest. ![]() Floor’s daughter Emilee, a pianist who was performing at the Cinegrill restaurant in downtown Salt Lake City back in 2000, was approached by then-Mayor Rocky Anderson. Jazz fest founder Jerry Floor has, over the decade-long history of the event, tried to make the festival reflect that musical diversity. More than ever, jazz music isn’t just one type or one style a lot of different subgenres fall under the “jazz” tent. ![]() In Utah, jazz in July means the Salt Lake City International Jazz Festival. If we’re still talking about jazz this time of year, it must be the kind played on woodwinds, brass instruments and upright basses, rather than hoops teams of five on five. ![]()
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